A few years back, Channel Island built the Average Joe to be a fun, simple, easy-to-ride surfboard and it became one of the brand´s top sellers. For 2019, after rounds of customer feedback and team testing, Britt Merrick have created a souped-up, sleeker version…the Ultra Joe.
The Ultra Joe boasts foiled rails, a double-bump squash tail, narrower nose with an updated rocker profile, and additional exit rocker. The result is a progressive step forward for beginner/intermediate surfers while at the same time is an inviting step down for average to good surfers seeking something fun and cruisy on the smaller, weaker days.
Despite all these changes, one thing remains the same: the fun factor.
PU Construction:
Channel Island surfboards are made by Al Merrick in the Olatu factory, in the Basque country. Olatu owns the brand Pukas and builds for two big ones: Lost and Al Merrick. Polyurethane foam core, Silmar polyester resin and Hexcel fiberglass. Great finishing and exceptional expertise.